Product Strategy Consultant
The Consultant Who Builds, Not Just Advises.
I’m a product strategy consultant and fractional CPO with 18+ years of experience helping teams turn product ambition into operating clarity, stronger execution, and measurable growth.
The perspective I bring
I Don't Just Advise.
I Build.
I’ve led product teams, co-founded companies, launched products under pressure, and worked across SaaS, e-commerce, AI, and organizational transformation in 9 countries. My work is grounded in execution — not just frameworks.
As a product strategy consultant, I bring the perspective of someone who’s been in the room when the pressure was real.
My consulting is built on what I’ve lived, not just what I’ve studied. I’ve shipped products under tight deadlines, rebuilt broken teams, navigated funding rounds, and turned strategic chaos into predictable execution.
❝ I don’t just advise from a distance. I’ve built, shipped, failed, pivoted, and scaled — and I bring every lesson into every engagement.❞
Why founders and product leaders bring me in
Built Different. By Design.
Every engagement starts with an honest diagnostic — not assumptions. I hold myself accountable to your outcomes, not just my recommendations.
From SaaS and Fintech to E-commerce and Education — I've scaled products across 9 countries and 8 industries, with one consistent outcome: growth that sticks.
I've built from scratch, made the hard calls, and felt the pressure of real stakes. That founder empathy is what makes my consulting different.I don't just advise — I execute alongside you.
Why clients choose me
Not Just a Consultant. Someone Who's Been There.
Founders usually reach out when something feels off but they cannot yet name the real issue. Sometimes the problem is roadmap discipline. Sometimes it is product-market fit. Sometimes it is AI hype without a clear value model. Sometimes it is team structure. My role is to identify the bottleneck quickly and help the business move with more clarity.
Not theory from a textbook. I've led software delivery, managed product teams, co-founded a company, and worked across corporates and startups in Egypt and 9+ countries.
From early-stage startups to established SMEs — I've helped founders and product teams move from chaos to clarity with strategies that actually get executed.
Across accelerators and innovation hubs in Egypt & region
I've built from scratch, made the hard calls, and felt the pressure of real stakes. That founder empathy is what makes my consulting different.
Countries Served
9+
I help teams cut through AI hype and implement what actually moves the needle — from opportunity assessment to hands-on deployment.
My Journey
18 Years. 9 Countries.
One Consistent Outcome.
I started my career as an engineer and quickly realized the biggest problems in tech weren't technical — they were organizational. Teams that couldn't communicate. Strategies that couldn't execute. Leaders who had the vision but not the operating model to carry it.
So I did what most consultants haven't — I built companies, led product teams under real pressure, co-founded a startup, and worked across corporates and early-stage businesses in Egypt, the Gulf, and beyond.
Today, as a Product Strategy Consultant, I bring all of that into every engagement. Not a framework from a textbook. A perspective earned from the room where decisions actually get made.
How I Work
How I Work Is Why It Works
I've built from scratch, led under pressure, and made decisions with incomplete information. I understand what's at stake — because I've been there.
With a CS degree and 18+ years in product and engineering, I speak your team's language and can evaluate technical decisions realistically.
I've implemented AI in production, not just pilot projects. I help you separate AI value from AI theater.
My frameworks are designed for action. Every deliverable includes specific next steps, owner assignments, and success metrics.
WHAT CLIENTS SAY
Expertise Trusted by Global Leaders.
Real feedback from founders, executives, and product leaders.
Not Sure Where to Start?
If something feels off, start with diagnosis
If growth is slowing, execution feels messy, or the roadmap looks busy without delivering enough impact, start with the Product & AI Readiness Assessment or book a strategy call.
Book a 30-minute strategy call or start with the Product & AI Readiness Assessment to identify your highest-impact gaps.
- No obligation consultation
- Personalized growth assessment
- Clear action plan delivered
Request Consultation
Let's Talk About Your
Growth
Want to explore working together? Fill out the form below and I’ll get back to you within 24 hours.
- Fast Response — within 24 hours
- Expert Support from day one
- Clear guidance, no jargon
Product & growth strategy consultation and AI advisory for founders and product leaders who are done with theory and ready for results. Product is my foundation. AI is my edge.
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